How To Design Winning Email Newsletters

Email remains a resilient form of communication for marketers, despite the myriad of other communication platforms available today. Most people check their emails at least once a day, and spam now has a hard time slipping through the net. What’s more, email newsletters from businesses are a part of everyday life and if someone has… Read More

Ultimate UX Design Guide to SaaS On-Boarding, Part 3: Drip Campaigns

SaaS customer onboarding is the process that users have to experience while initiating their journey as a customer on a company’s software application. Customer onboarding comes from the experience that employees previously had to undergo while joining a firm. The onboarding process sets the tone for a good user experience. Long story short, special emphasis… Read More

Adobe Reveals the Secrets of Email

Adobe shared the results of its 3rd annual consumer email survey today, and while some of the findings are extremely predictable—nobody likes spam—others are downright shocking: for example, business email is 36 times more popular than social message services like Slack. Yeah, let that one sink in… In fact email, that clunky relic of the… Read More