Achieving Simplicity Beyond Complexity in Design

Simplicity Beyond Complexity is essentially the point at which the complications of a product, and its code, become obscured to the end user. It’s a design process different to simplicity, in that it does not look to simplify the core product. Rather than reducing functionality and feature sets, it looks to ways of making the… Read More

Will AI Really Replace Designers By 2022?

It seems like innovation just can’t leave designers alone. At first, it was the computer revolution; As Adrian Shaughnessy put it, the introduction of Macintosh meant “no more mechanical artwork, no more paste-up, no more typesetters, no more expensive retouchers” for designers. The second major shock to the field was the explosion of the Internet.… Read More

Holistic Web Design: 6 Questions to Ask Before You Make Anything

Holistic web design: it just sounds so… ’60s counter-culture acid-fueled epiphany-like. But it’s worth looking at anyway. I mean, everyone here has either read the Dirk Gently books, or at least watched the latest Netflix adaptation, right? No? Well, here’s the crash course: Everything is connected. That connection might be tenuous or obvious, but everything… Read More